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Writer's pictureWiNKED

✨ From Lash Tech to Lash Artist: The New Era of Custom Lash Design 👩🏻‍🎨

There’s a shift happening in the world of lashes, and it’s all about going from “lash tech” to “lash artist.” This isn’t just a title change—it represents a whole new level of artistry and care in the creation of a set of lashes uniquely made for each client.


🍪 Gone Are the Days of Cookie-Cutter Lashes


Remember when lash extensions were one-size-fits-all? Back then, you’d end up with the same heavy lash set as the next person, with little thought to your individual features. But now, modern lash artists are changing the game by diving deep into every unique detail—your eye shape, face structure, natural lash thickness, and even your lifestyle. Why? Because no two clients are the same, and neither should their lashes be.


🤩 What Does It Mean to Be a Lash Artist?


Imagine it this way: just as a makeup artist selects colors and techniques that highlight your best features, a lash artist meticulously crafts each lash set to bring out your natural beauty. We’re talking about lashes that say, “Wow, she woke up like this!”—not “Wow, she’s late to a costume party.”


Lash artistry is about design and intention. Every lash placement is customized, making sure each set stays balanced and perfectly suited to your look. It’s a blend of creativity, skill, and an eye for detail—like creating a masterpiece that fits your vibe.


Arist performing a lash fill

(Pictured: Artist Angelica performing a lash fill on a WiNKED client)


💟 Your Lashes, Your Style


At WiNKED, our goal is to create a look that feels like you. Whether you’re going for a natural, “I woke up like this” vibe, something bold, or a style somewhere in between, we craft each set with intention. And, of course, we prioritize the health of your natural lashes because lasting beauty starts with a solid foundation.


🦄 The WiNKED Experience


When you book with us, you’re not just booking an appointment—you’re starting a beauty journey with a personal lash artist. Expect a little artistry, a little science, and a whole lot of lash love. And hey, if you walk out feeling like a million bucks, we know we’ve done our job right.


Thank you for letting us be part of your beauty journey here at WiNKED, where lashes are tailored to fit your vibe.


With love and a little wink,

Ashli and the WiNKED Team


Book your appointment today and experience the WiNKED difference.


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